About Athleta
For the past 25 years, we’ve committed ourselves and our brand to a single aim: to empower all women and girls. Inspiration. Collaboration. Connection. Inclusivity. It’s what we do best, and we’re on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences.
We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp. Ready to make a move? Join us. Because we know that alone we’re strong, but together we’re unstoppable.
About the Role
We are seeking a highly motivated, shopping obsessed, detail-oriented individual to join our team as a Site Content Coordinator. This entry-level role is perfect for someone passionate about fashion, social media trends, athletics/sports trends and curating engaging and inspiring content serving millions of women and girls in their daily athletic active lives. You will work closely with the Director of Site/App Content to curate and execute the digital content home feed experience across our site and app, helping to deliver an engaging and entertaining experience for our consumers. As part of the team, you will be responsible for curating product imagery, sourcing and securing UGC and delivering our daily shopping feed that drives conversation, conversion, and overall customer engagement.
What You'll Do
- Content Creation: Collaborate with the Director of Site/App Content to craft daily and weekly content stories for the site and app, focusing on fresh, buzzworthy, and clickable product content.
- Testing & Quality Assurance (QA): Ensure the site and app are visually and technically accurate prior to launch, partnering with production team to update prior to live dates.
- Product Imagery Management: Source and secure partner brand product imagery that drives conversion and user engagement and execute process.
- Curate Social-First Content: Work with our social media and brand content teams to source and secure content for both in-app and on-site feeds and PDP, reflecting the latest trends and cultural moments.
- Trendspotting: Stay up to date with the latest fashion trends and social media movements, ensuring the content feeds stay current and relevant to our customers.
- Customer-Centric Content: Source and secure imagery from UGC that resonates with our audience, focusing on wearable looks and maximizing sales.
- Optimize Engagement: Focus on increasing daily sessions per user, boosting conversion rates, and cultivating a loyal following for our content feeds.
- Operational Support: Assist with generating product tagging, uploading content to the site, and sourcing and securing imagery leveraging our partner tools across various touch points.
Who You Are
- Fashion Knowledge: A strong passion for fashion, particularly in the athleisure space, and a keen understanding of what resonates with our customer base.
- Creative & Analytical: A balance of creative instincts and data-driven thinking—equally comfortable generating content ideas as you are analyzing audience engagement and conversion metrics.
- Photoshop Skills: Basic proficiency in Photoshop for editing and curating content as needed.
- Fashion-Related Education: A background or major in a fashion-related field is a plus.
- Social Media Savvy: Up-to-date with the latest trends in fashion and social media, understanding how to adapt those trends into our digital content.
- Proactive & Organized: Highly organized, self-motivated, and proactive in driving initiatives and bringing ideas to life.
- Tech-Savvy: Comfortably navigates mobile and digital platforms, with an iPhone required for this role.
Benefits at Athleta
- Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
- One of the most competitive Paid Time Off plans in the industry.*
- Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
- Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
- Employee stock purchase plan.*
- Medical, dental, vision and life insurance.*
- See more of the benefits we offer.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $56,800 - $72,400 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.
US CandidatesPlease note that effective, June 30, 2022, Gap Inc. will no longer require any of its employees to wear face masks or require proof of COVID vaccination, unless required by local or state/provincial mandates or as part of Gap Inc’s quarantine guidelines after being exposed to or testing positive for COVID. Therefore, please disregard any language in any job posting that refers to Gap Inc.’s face mask and proof of vaccination policy as said policy is no longer effective.
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